Polaroid Replay
Year
2025
Client
Polaroid
Service
Branding, Product Design, XR Design, AR
Imagining the future of photography and memories through the lens of Polaroid, holding onto the physical
© Polaroid Replay
Challenge
We were tasked to imagine the future of capturing memories and reliving them, what interventions might come and how behavior will change and shape the next generation.
Solution
I decided to take Polaroid as a collaborator and take forward their morals of holding onto the physicality of film photography. I designed a set of speculative products that work together to capture live moments and convert them to Polaroid video chips. I made a video explaining the workflow and tech ecosystem and also made an A.R. prototype to experience how it might be to use these products
Loreal Paris - I see a girl
Total Environment - Branding and Marketing